A little about me

I’m John [he/him/his].

I’m a copywriter and creative creature living in Metro Detroit.

I write strategic copy for print, digital, social, radio, video, and web.

Click “Work samples” to view a small selection of projects I’ve played a role in.

 

Industries I’ve written for in no particular order:

  • Hospitality (B2B & B2C)

  • Dental (B2B & B2C)

  • Banking & Financial planning

  • Consumer packaged goods

  • Healthcare

  • Manufacturing

  • Insurance (B2B)

  • Fintech

  • Architecture

  • Recreation

Other things I enjoy doing outside of work:

  • Gardening

  • Distance running

  • Ultimate frisbee

  • Mechanical keyboards (for ergonomics)

  • Riding my bike

  • Making music

  • Spending time with my wife and our cats

Things I enjoy about marketing other than writing copy:

  • Data and metrics

  • Building brands

  • Strategizing as a team

  • Hearing audience feedback

  • Making great work better

  • Testing and learning

  • Learning from smart people

  • Research

  • Working with creative folks

  • Solving puzzles