RAISED | An Urban Rooftop Bar
Transit ads for a new rooftop bar in the heart of Chicago
Client: Renaissance Chicago Downtown Hotel (Marriott Int.) • Agency: Magnani • AD: Tyler Ehrig
Helping an iconic downtown hotel open a trendy new urban hotspot
An iconic view of the river seems like an excellent location for a rooftop bar. But how do you make sure Chicago’s young professionals know that this after-work haven exists? Transit ads!
Working at Magnani, I put together a small set of headlines for this initiative that ran on various train lines for several months before and after "Raised” opened its doors.